Direct Mail

Direct Mail

Willowbend provides the full spectrum of direct mail services, including mailing lists, design, print production, lettershop, and fulfillment.  Most importantly, we execute direct marketing campaigns, not just mailings. 

We are direct marketing experts that apply a comprehensive approach to insure our client’s achieve the desired outcome and return on investment.  This starts by defining the outcome up front, determining the appropriate strategy, performing the right address data services, maximizing deliverability, minimizing postage expense.  Plus, we work together with our clients to evaluate the program’s results.

 

When needed, Willowbend can provide support on creative development that conforms to brand standards and delivers on the desired theme of the campaign.  We simplify the entire process from start to finish.  

Customer Analysis

Willowbend helps companies unlock the value contained in one of their most valuable assets we call their “Location Domain”, to better define prospective consumer profiles, and improve internal mailing data.  Find out how Willowbend can maximize your Location Domain and take your marketing mail to a whole new level… Read More

Postcards and Catalogs

Willowbend specializes in postcard mailers, and catalogs.  We work closely with marketing departments and agencies to define and source targeted prospect lists or refine in-house mailing lists and existing customer data.  We provide competitively priced print production, logistics, and mailing services. Read More

New Movers

On Average, 17% of the U.S. Households relocate annually.  That number easily tops 1 million each month, depending on seasonality.  Marketers have placed great value on reaching people during the transition as they are making new buying decisions throughout the process.  Willowbend has developed a proprietary process for identifying and reaching these buyers early in their move.  Read More

Digital Amplification

A new addition to digital marketing that matches physical mailing addresses with IP addresses at that location, then sending digital ads in tandem with direct mail, amplifying the responsiveness of both types of media. Read More